SailGP and Rolex Are Taking Sailing to the Next Level
SailGP just made waves by announcing Rolex as its first-ever Title Partner, launching the brand-new Rolex SailGP Championship. This partnership brings the Swiss watch giant’s legacy of precision and performance straight to the heart of one of the most exciting sports around.
A Game-Changing Partnership
This isn’t just a fancy rebrand—it’s a statement. With Rolex on board, SailGP is doubling down on its mission to redefine sailing as a global spectacle.
"The launch of the Rolex SailGP Championship marks a new era for our sport.With Rolex, we’re creating unforgettable racing experiences in some of the world’s most iconic destinations."
SailGP CEO Sir Russell Coutts
SailGP represents everything we value—teamwork, innovation, and pushing limits. We’re thrilled to support the league as it grows and inspires new audiences worldwide."
Arnaud Boetsch, Rolex
What’s New?
Enhanced fan experience: Expect slicker visuals and even more immersive broadcasts.
Bigger presence: Rolex branding will be front and center at events, on social media, and across SailGP’s digital platforms.
High-stakes racing: The 2025 season kicks off this weekend in Dubai and will feature races in epic locations, including the Rolex Los Angeles Sail Grand Prix (March 15–16, 2025).
And don’t forget the newest team to join the league: the Red Bull Italy SailGP Team, bringing even more excitement to the competition.
Don’t Miss It
The Rolex SailGP Championship 2025 begins this weekend with two days of fast-paced racing at Mina Rashid in Dubai. Not in the area? SailGP broadcasts to over 200 countries, so you can catch all the action from anywhere.
Check out SailGP.com/Dubai for tickets and streaming info.
This is more than just sailing—it’s a bold new vision for the sport. With Rolex as its partner, SailGP is gearing up for its biggest season yet.
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